Here’s my jet lag strategy: Don’t sleep on the airplane. Instead, watch all the new movies that looked good, but you didn’t want to pay for seeing in the theater. Every three hours get up to stretch by the bathrooms in the middle of the aircraft for 10 minutes. Stay up until at least 9pm local time, take a walk or a run and do not drink any coffee or alcohol. The worst jet lag I ever had was after enthusiastically trying all the local beers at the hostel bar in Iceland.